Joint project of Agroexport and HSE

The first Russian periodical publication dedicated to expert-analytical review of the global agricultural market situation.

Export Guides

/

Clients:

Concept development

Structure formation

Implementation

Publication layout

Preparation for printing

It is necessary to create

220 (

)

Already created

127 (

)

Develop the first Russian handbooks for entrepreneurs and export partners in the agro-industrial complex. Within 5 years, 220 guides must be released.

Lack of a unified concept for handbook design and a design system as a foundation.

A large number of corrections from experts.

Disjointed composition of the working group from the client's side: representatives from different countries in different time zones.

Timely updating of already created guides with actualized data.

Prompt preparation for printing for international events, forums, and exhibitions.

Request

(

)

Problem

(

)

Solution

Ensured round-the-clock availability of team members from the agency.

Allocated the project to working
teams ― this accelerated processes and coordination.

Developed a design system for rapid guidance design.

Agreed on timelines for providing corrections and approving materials.

Systematized the acquisition of additional content.

Selected suitable print production in terms of quality and deadlines.

Monitored the pre-print preparation and production process of the guides.

During the preparation and printing of export guides, more than 2000 enterprises of Russian agricultural export products used the materials

42

exporting countries are featured in the guides from the perspective of significant data: economy characteristics, logistics, business operation specifics

product types, including information on passing licensing procedures and mandatory requirements for exports abroad

37

127

export guides for Russian manufacturers, containing all necessary information to carry out export activities

Joint project of Agroexport and HSE

The first Russian periodical publication dedicated to expert-analytical review of the global agricultural market situation.

Export Guides

Clients:

It is necessary to create

220

(

)

Already created

127

(

)

Develop the first Russian handbooks for entrepreneurs and export partners in the agro-industrial complex. Within 5 years, 220 guides must be released.

Lack of a unified concept for handbook design and a design system as a foundation.

A large number of corrections from experts.

Disjointed composition of the working group from the client's side: representatives from different countries in different time zones.

Timely updating of already created guides with actualized data.

Prompt preparation for printing for international events, forums, and exhibitions.

Request

(

)

Problem

(

)

Solution

Ensured round-the-clock availability of team members from the agency.

Allocated the project to workingteams ― this accelerated processes and coordination.

Developed a design system for rapid guidance design.

Agreed on timelines for providing corrections and approving materials.

Systematized the acquisition of additional content.

Selected suitable print production in terms of quality and deadlines.

Monitored the pre-print preparation and production process of the guides.

During the preparation and printing of export guides, more than 2000 enterprises of Russian agricultural export products used the materials

42

exporting countries are featured in the guides from the perspective of significant data: economy characteristics, logistics, business operation specifics

product types, including information on passing licensing procedures and mandatory requirements for exports abroad

37

127

export guides for Russian manufacturers, containing all necessary information to carry out export activities

Result

(

)

Project Team

Natalia Gromova

designer, layout artist

Irina Koshkina

Sarhan Gromov

designer, layout artist

art director

Alisa Yasnaya

designer, illustrator

Yuliya Titova

layout artist

Anastasia Spireskaya

illustrator

Leonid Titov

project manager

Rita Yasnaya

layout artist

Zaur Stepanov

layout artist

Nastya Godovanova

layout artist

Allocated the project to working
teams ― this accelerated processes and coordination.