Davidyche / Tuman / Varpach
Identity development for an automotive show
What we developed
- Logo
- Color coding
- Fonts
- Modular system
- Graphic elements
- Styles of images
For the automotive show «Let's Go Factory» we developed a comprehensive visual system that reflects its unique concept of comparing cars of different generations. The project with the participation of three charismatic hosts — Eric Davidyche, Nastya Tuman and Kirill Varpach — combines professional analysis of technical specifications with dynamic test drives and spectacular races. Our task was to create a style that would be equally effective for demonstrating the evolution of automotive engineering and conveying the adrenaline of speed tests.
Logo basis
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Each show is unique
Each episode has its own symbol
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For example:
Or like this:
Color coding
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Red
White
Black
#000000
#FFFFFF
#EA3833
For a release, any can be taken
Instead of AI video, shots from episodes will be used
Episode trailers
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MERCH
and not only
and not only
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